Tuesday, September 23, 2008

What To Look For In A Reliable SEO Company

Things to Look For In A Reliable SEO Company

I alwasy wish that my websites rate in top 10 in Google Search Engine Ranking for most of the keywords. I know I am not the only one, everyone who has a website always dreams to get to the top! However I do search engine optimization of my sites myself, that may not be the case for you, you may not have time, or inclination or the skill to do most of the work and thus need to engage a third party to do SEO for your website.

So what are the things you should bear in mind before you pay some $$$ on your marketing and SEO efforts? Here are few of the things that could help you choose between an effective and a waste of time and money SEO company.

First
You must check if a company has successfully completed SEO related projects. Ask for the statistics and data on successful campaigns. This will give you a clue about their capability, potential and their knowledge.

Second
A reliable SEO company will always work according to the right rules of search engine optimization. This is also known as “white-hat" practices of advertising. This is the practice where companies go with right authentic techniques instead of going with spamming and other notorious advertising tricks. Make sure the company explains what are the draw backs with your current site, what is it that they would like to do, and finally how would they do it. You may show up in top 10 in Google for a week, only to regret the decision to select a company that has got you banned in Google forever!

Third
A reliable company will help you through out the project. Consider this like any other business, if I have a rusted car door, if someone is just willing to apply a fresh coat of paint to cover the rust - is just not worth considering. You are looking for a permanent solution, not a 15 days on top of Google effort.

Fourth
No two businesses are the same and that is why there should be different techniques of marketing for different businesses. A reliable SEO company will always deal with your requirements as a unique site with unique challenges and more unique solutions.

Fifth
A number of software tools will automatically generates keywords for your site. A reliable SEO will always perform research based on your industry, target location and target market segment to find out the right keywords for your type of business. Don't just listen to SEO company showing you a list of keywords that can turn your fortunes around just by using a particular keyword all over the place. Keywords used wisely would definitely help, just using keywords in bulk will not!

Got any experience with SEO yourself or with a company? I would love to hear from you, what do you do and what is your story on SEO? Do drop in your comments, I would really love to hear from you!!!

cheers,
pubdomains.com - complete web services

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